CALL SIGN
DMA
AFFILIATION
Best WJEB
Jacksonville
Ind.
CHANGE IN NAME
HOURS
205 Best
DMA
AFFILIATION
DirecTV
Cornerstore
Beauty &
Fashion
Multiple
Satellite
CHANGE IN
HOURS
318
Worst WVPX
Cleveland-Akron
iAffiliate
-143.5 Worst
Multiple
Satellite
-80
RANK
1
2
3
4
5
DMA
Los Angeles
San Francisco
Dallas/Fort Worth
Houston
Miami/Fort Lauderdale
HOURS
5,358
4,373
4,006
3,675
3,564
DMA RANK
2
5
6
10
16
RANK
1
2
3t
3t
5
PROGRAM TITLE
The QVC Morning Show
QVC Sampler
Problem Solvers
Susan Graver Style
Quacker Factory by Jeanne Bice
TO TAL AIR COUNT
17
13
9
9
8
RANK
1
2
3
4
5
6
7
8
9
10
PROGRAM TITLE
Coin Vault
Jewelry Television
Celebrity Shopping Network
Live Jewelry Auctions
Sports Room
Jewelry
Gemstones
Knife Collectors Show
The Watch Show
Gems TV
TO TAL AIR COUN T
2,172
2,125
1,431
1,286
1,008
1,000
805
795
688
608
# OF OUTLETS
91
68
9
4
91
63
60
91
89
6
RANK CALL SIGN
DMA
AFFILIATION HOURS
1t KLDT-DT
Dallas/Fort Worth
Ind.
657.5
RANK
1
2
3
4
5
6
7
8
9
10
ACTOR
Mila Kunis
Cree Summer
Grey DeLisle
Kath Soucie
Terrence (T.C.) Carson
John Ritter
Kel Mitchell
Cam Clarke
Gary Leroi Grey
Julia Louis-Dreyfus
TOTAL AIR COUNT
27,343
24,893
23,414
23,357
22,388
21,884
21,530
21,107
21,101
17,963
UNIQUE SHOWS
218
170
171
153
212
174
99
92
90
188
1t KLDT
Dallas/Fort Worth
Ind.
657.5
3 WSAH
New York
Ind.
586
4 WBIH
Montgomery/Selma
Ind.
540
5 KDMD
Anchorage
iAff.
534
6 KSBS
Miami/Fort Lauderdale
Ind.
532.5
7 KPNZ
Salt Lake City
Ind.
526
8 WMCN-DT
Philadelphia
Ind.
519.5
9 WGEN
Miami/Fort Lauderdale
Ind.
510
10 WRAY
Raleigh/Durham (N.C.)
Ind.
506
Copyright 2007. All rights reserved. Backchannelmedia Inc., 107 South St., Boston, MA 02111. Phone: (617) 728-3626; fax:
(617) 517-7777; E-mail: ajohnson@backchannelmedia.com. Source of data: Tribune Media Services, the Federal
Communications Commission (FCC) and Axciom. Research time period: September 2007. Backchannelmedia Inc. was founded
with the belief that television advertising should and can become accountable through media research, and robust direct-to-customer analysis. Our model is
backed by three extensive patent applications, as well as several proprietary Web applications including Research, a tool that offers media planners the most compre-
hensive, free Web-based planning tool available.
