Response Magazine - November 2007

October was another busy month for the DR industry and the Response Magazine team. From the DMA conference in Chicago to local events later in the month, including the first Wheelchair Foundation Los Angeles gala celebration, Response was there to meet and discuss business with the leaders of the direct response world.

The Direct Marketing Advertising Community (DMAC) held its quarterly get-together on Nov. 1 at Shutters in Santa Monica, Calif. Above, Mercury Media’s Mark Biglow works the room for new contacts.

WorldLink’s Joey Hastie and Alex Gusavac present Monique Purvis of Russ Reid with a pair of free Southwest Airline tickets during the DMAC event in Santa Monica.

Halloween celebrations swept the DR business. Above, some of the Response Expo staff saluted (or was it mocked?) Response national account executive Adam Carrillo during Questex Media’s annual Halloween party. Meanwhile, at left, TELEBrands’ Sherrie Stulec arrived at her company’s New Jersey headquarters dressed as the company’s latest hit product, the GoDuster.

The show floor was bustling at DMA in Chicago.

The Direct Marketing Association (DMA) held its annual convention in Chicago, Oct. 13-18. During the event, the DMA Broadcast Council welcomed attendees to a cocktail reception on Oct. 14 at BB’s (above). At left, Response hosted representatives of Direct Response Media Inc., Atomic Direct, Zephyr Media, Thill Logistics and Livemercial for a dinner at Bin36 on Oct. 15.