Research The Top DRTV National Cable Rankings
TOP 5 VERTICAL MARKETS
NATIONAL CABLE INFOMERCIAL RANKINGS
TOP 5 VERTICAL MARKETS
NATIONAL CABLE SPOT RANKINGS
RANK PRODUCT NAME MARKETING COMPANY
HEALTH & FITNESS
1 P90X BeachBody.com
2 Extenze Maximizer Health
3 Nutrisystem Advanced Nutrisystem Inc.
4 Turbo Jam BeachBody.com
5 Ab Rocket
Ab Rocket
PRICE OFFERED
Three payments of $39.95
plus $19.95 S&H
Lead-generating
About $10 per day
Three payments of $19.95
plus $12.95
30-day trial for $14.95
AIRS RANK PRODUC T NAME
HEALTH & FITNESS
315 Perfect Pullup
Perfect Pushup
286
Nutrisystem Advanced
279
251 5-Hour Energy
AmbienCR
1
2
3
4
5
219
MARKETING COMPANY
BodyRev LLC
PT Metrics Inc.
Nutrisystem Inc.
Living Essentials Inc.
Sanofi-Aventis US LLC
PRICE OFFERED
S&H
$99 $17.42
$39.90 $11.67
$293.72 $0.00
$0.00 $0.00
$0.00 $0.00
BEAUTY
1 Scalp Med
2 bareMinerals
3 Principal Secret
4 Sheer Cover
5 Luminess Air
Guthy-Renker Corp.
MD Beauty
Guthy-Renker Corp.
Guthy-Renker Corp.
Luminess LP
Trial for $14.95 plus $4.95 S&H 307
Two payments of $29.99 plus S&H 287
$29.95 plus $5.95 S&H 192
$29.95 plus $5.95 S&H 182
30-day trial for $29.95 plus S&H 132
BEAUTY
1 Proactiv Solution
2 Bosley
3 ProCede
4 Clean & Clear
5 bareMinerals
Guthy-Renker Corp.
Bosley
Youth Enhancement
Johnson & Johnson
MD Beauty
$19.95 $5.95
$0.00 $0.00
$0.00 $19.95
$0.00 $0.00
$0.00 $0.00
ENTERTAINMENT
1 Girls Gone Wild Mantra Entertainment $9.99 plus $6.99 S&H 103
2 Flower Power Time-Life Music Five payments of $29.99 plus S&H 61 1
3 Malt Shop Memories Time-Life Music Four payments of $29.99 plus S&H 42 2
4t Country Romance Time-Life Music Four payments of $29.99 plus S&H 41 3
4t Midnight Soul Time-Life Music 30-day trial for $9.95 plus S&H 41 4
5
HOUSEHOLD/KITCHEN
1 Shark VX3 Euro-Pro
2 Oreck Air Oreck Direct
3 Tobi Steamer Sylmark
4 Shark Steam Mop
5 Sleep Number
Euro-Pro
Select Comfort Corp.
Four payments of $19.95 plus S&H 218
60-day risk-free trial 180
Four payments of $29.95 170 1
plus $29.98 S&H 2
Three payments of $33 160 3
plus $15 S&H 4
Lead-generating 154
5
BUSINESS OPPORTUNITY
1 Free & Clear HCG Inc. $39.95 plus $9.95 S&H
2 Auctions For Income Auction Profits LLC $39.95 plus S&H
3 Cash Flow Business America’s Note Network Three payments of $39.95
plus $15 S&H
4 Jeff Paul LLC $39.95 plus $14.50 S&H
Shortcuts to
Internet Millions
5 Real Estate
Millionaire
ITV Global
$24.95 plus $9.95 S&H
362
231 1
202 2
3
159
4
129 5
ENTERTAINMENT
eHarmony.com
Girls Gone Wild
Sports Illustrated
TV Free XBOX
Wild America
eHarmony.com Inc.
Mantra Entertainment
Time Inc.
FreeZone
Wild America
$0.00 $0.00
$9.99 $6.99
$89.04 $0.00
$0.00 $0.00
$9.95 $4.95
HOUSEHOLD/KITCHEN
Sleep Number Select Comfort Corp.
Swivel Sweeper On Tel Products Inc.
Sham Wow Sham Wow Inc.
Oreck XL21 Oreck Direct
Lumber Liquidators Lumber Liquidators Inc.
$499.99 $0.00
$39.98 $14.98
$19.95 $7.95
$0.00 $0.00
$0.00 $0.00
PERSONAL
ExtenZe
Maxoderm
Hoveround
Mobility Products
The Scooter Store
e-Vita Labs $0.00 $0.00
Barmensen Labs LLC $0.00 $6.99
Hoveround Corp. $0.00 $0.00
Mobility Products Unlimited $0.00 $0.00
The Scooter Store Ltd. $0.00 $0.00
Copyright 2008, Infomercial Monitoring Service Inc. Satellite 2, 810 Parkway Blvd., Broomall, PA 19008, USA. Phone: (610) 328-6902. Fax: (610) 328-6791.
E-mail: catanese@imstv.com. Ranking for April 2008. Based solely on frequency of programs aired on national cable networks monitored. IMS is a research and publishing
company that tracks both long- and short-form DRTV on national cable and satellite. Its database and video library services companies involved in all aspects of the DR industry. IMS provides weekly and monthly reports of DRTV rankings, verification, evaluations, research, consulting, film and video production, post-production and broadcast
duplication.
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