Response Magazine - September 2008

TOP 5 VERTICAL MARKETS
NATIONAL CABLE INFOMERCIAL RANKINGS

TOP 5 VERTICAL MARKETS
NATIONAL CABLE SPOT RANKINGS

RANK PRODUCT NAME MARKETING COMPANY HEALTH & FITNESS

1 10-Minute Trainer BeachBody.com

PRICE OFFERED

AIRS RANK PRODUC T NAME

HEALTH & FITNESS 447 5-Hour Energy

Nutrisystem Advanced Perfect Pushup

Lipozene Perfect Pullup

MARKETING COMPANY

PRICE OFFERED

S&H

2 Body Makeover

4 payments of $19.95 plus $12.95 S&H

6 payments of $19.99 plus $19.99 S&H

Maximizer Health Lead-generating 229

Contour Technology LLC 30-day trial for $14.95 205

BeachBody.com 3 payments of $39.95 plus S&H 170

Provida Life Sciences

3 Extenze

4 Contour

5 P90X

BEAUTY

1 Meaningful Beauty 2. bareMinerals 3 Klyoseki

4 Scalp Med

5 Infiniti

1 2

237

3 4 5

Living Essentials Inc. Nutrisystem Inc. BodyRev LLC Obesity Research Inst. BodyRev LLC

$0.00 $0.00

$293.72 $0.00 $39.90 $11.83

$29.95 $0.00 $99 $14.95

Guthy-Renker Corp. Bare Escentuals Inc. TriStar Products Guthy-Renker Corp. Conair Corp.

$29.95 plus $5.95 S&H 356

2 payments of $29.99 plus S&H 275

3 payments of $33.33 plus S&H 254

Trial for $14.95 plus $4.95 S&H 179

3 payments of $39.99 plus 108

$14.99 S&H

BEAUTY

1 Proactiv Solution

2 Bosley

3 bareMinerals

4 Lumineers

5 Medical Hair Restoration

Guthy-Renker Corp.
Bosley
Bare Escentuals Inc.
Den-Mat Corp.
Medical Hair Restoration

$39.95

$0.00

$5.95

$0.00

ENTERTAINMENT

1 Rock Ballads Time-Life Music 5 payments of $29.99 plus S&H 43 2 Essential R&B Razor & Tie Direct LLC 4 payments of $29.99 plus S&H 37 3 Classic Soft Rock Time-Life Music 30-day trial for $9.95 plus S&H 33 4 Flower Power Time-Life music 5 payments of $29.99 plus S&H 30 5 The Midnight Special Guthy-Renker Corp. $9.95 plus $3.95 S&H 27

HOUSEHOLD/KITCHEN

1 Shark VX3 Euro-Pro

2 Worx Positec USA Inc.

ENTERTAINMENT

1 New York Times New York Times Co. 2 Girls Gone Wild Mantra Entertainment 3 Buzz Cuts Razor & Tie Direct, LLC 4 Vietnam: An American History Time-Life Inc.

5 Havoc Stinger Spin Direct

$4.70

$9.99

$26.99

$39.99

$29.95

$0.00

$6.99

$5.95

$0.00

$9.99

3 Shark Steam Mop Euro-Pro

4 Sleep Number Select Comfort Corp. 5 Tempur-Pedic Tempur-Pedic Inc.

BUSINESS OPPORTUNITY

1 Free & Clear John Beck Amazing

Profits LLC

2 Auctions For Income Auction Profits LLC 3 Shortcuts To Internet Jeff Paul LLC

Millions

4 Cash Flow Business

3 payments of $29.95 plus
$15.95 S&H
3 payments of $33 plus
$19.73 S&H
3 payments of $33 plus $15 S&H 213
Lead-generating 149
Lead-generating 143

228

224

1

2

3

4

5

HOUSEHOLD/KITCHEN
Sham Wow Sham Wow Inc.
Aqua Globes Allstar Marketing LLC.
DR Field & Brush Mower CHP Inc.
Awesome Auger SAS Group Inc.
Patch Perfect Eagle Eye Marketing

$19.95

$14.99

$0.00

$19.95

$7.95

$0.00

$8.95

$7.95

$39.95 plus $9.95 S&H

435

$39.95 plus S&H $39.95 plus $14.50 S&H

America’s Note Network 3 payments of $39.95

plus $15 S&H

$24.95 plus $9.95 S&H

5 Secrets to Foreclosure Secrets to Foreclosure Fortunes Fortunes LLC

215 ₁205 ₂167 ³

4 110 5

PERSONAL
ExtenZe
Hoveround
Joint & Muscle Pain Relief
Maxoderm
Vibrating Touch

e-Vita Labs Hoveround Corp. Advanced Physicians Prod. Barmensen Labs LLC Church & Dwight Co.

$0.00

$19.95

$0.00

$19.99

$0.00

$5.95

$6.99

Copyright 2008, Infomercial Monitoring Service Inc. Satellite 2, 810 Parkway Blvd., Broomall, PA 19008, USA. Phone: (610) 328-6902. Fax: (610) 328-6791. E-mail: catanese@imstv.com. Ranking for July 2008. Based solely on frequency of programs aired on national cable networks monitored. IMS is a research and publishing company that tracks both long- and short-form DRTV on national cable and satellite. Its database and video library services companies involved in all aspects of the DR industry. IMS provides weekly and monthly reports of DRTV rankings, verification, evaluations, research, consulting, film and video production, post-production and broadcast duplication.