But Wait, There’s More!
Response ... On the Road
From catching sharks to snowboarding to
cocktailing in various cities, late February
and March was a busy time for direct
response industry executives. Kicking off with
an event in Miami and bouncing across the
country from California to Texas to Chicago,
DR leaders not only networked but also found
time to help out the needy in Africa, as well as
product inventors looking for a big break. Who
was out and about? Just take a look!
Venable partner Jeff Knowles (center) welcomes
attendees to the law firm’s networking reception on
March 2 during the Electronic Retailing Association’s
(ERA) event in Miami.
On Feb. 28, Litle & Co. hosted more
than 30 industry insiders on a deep-sea
fishing excursion off Miami Beach. Above,
Venable’s Roger Colaizzi shows off the
prized five-foot reef shark he caught
during the trip.
At left, celebrity pitchman Billy Mays
(center) greets some of the fishermen
upon their return to the InterContinental
Miami, where the ERA event took place,
including (from left) Moulton Logistics’
Loren Crannell, Larry Moulton and Joel
Crannell, and TELEBrands Bala Iyer.
Imagine Fulfillment’s Andy Arvidson and Response’s
John Yarrington hit the snowboarding slopes in Big
Bear, Calif., in mid-March.
On Feb. 27, Mercury
Media’s Dan Danielson
(left) and Mark Biglow
(right) joined Response’s
John Yarrington and Thill
Logistics’ Nicola de la
Salle to enjoy an NBA
game at Dallas’ American
Airlines Center between
the hometown Mavericks
and the Oklahoma City
On March 22, INPEX and
InventHelp, along with
Response and Allstar
Marketing, hosted a pair of
panel reviews (above) for
inventors wondering if their
product would work in a
DRTV environment. At right,
Prestagon LLC’s Ryan Emery
Hughes and Michael Tseng
pose with Platetoppers, their
product that won an award
from one of the panels.