Research Jordan Whitney’s Program Rankings
Rank;Last;Month;Program
1 4 P90X
2 NR Insanity
3;6;Turbo;Fire
4;NR;no!;no!
5 10 Sensa
6;5;Wen;Hair;Care
7;NR;Advertising;Profits;from;Home
8;9;Total;Gym
9;8;Meaningful;Beauty
10 NR AbRocket
Host
Tony;Horton
Shaun;T.
Chalene;Johnson
Kassie;DePaiva
Dayna;Devon
Alyssa;Milano
Anthony;Morrison
Chuck;Norris/Christie;Brinkley
Cindy;Crawford
Rebecca;Cardon
Product
Fitness;program
Fitness;program
Exercise;DVDs
Hair-removal;device
Weight-loss
Hair-care;products
Business;opportunity
Home;gym
Skincare;system
Exerciser
Price
$119.85
$119.85
$119.85
$269.85
$9.95;(trial)
$29.95
$19.95
$49.95
$29.95
$14.95
Producer/Distributor
Beachbody
Beachbody
Beachbody
Radiancy
Sensa
Guthy-Renker;Corp.
Visionary;Strategies;LLC
Total;Gym;Fitness;LLC
Guthy-Renker;Corp.
Emson
Rank
1
2
3
4
5
6
7
8
9
10
Last;Month
3
6
NR
2
NR
NR
10
NR
8
7
Program
Proactiv;Solution
Vibrating;Tri-Phoria
Nordic;Track;Treadmill
Easy;Feet
Bare;Minerals
Furniture;Fix
Perfect;Situp
Space;Bags
Cami;Secret
Total;Pillow
Product
Acne;treatment
Fingertip;massager
Treadmill
Massage;sandals
Makeup
Furniture;support;panel
Sit-up;exerciser
Vacuum;storage;bags
Faux;camisole
Adjustable;pillow
Price
$19.95
$39.99
Lead-generating
$14.99
$59.98
$14.99
$14.95;(trial)
$10
$10
$19.99
Producer/Distributor
Guthy-Renker;Corp.
Church;&;Dwight;Co.;Inc.
Nordic;Track
Zoom;TV;Products
Bare;Escentuals
Hampton;Direct
Perfect;Fitness
ITW;Space;Bag
Ontel;Products
Hampton;Direct
Source:;The;Direct;Response;Monitoring;Report;“Greensheet”;published;by;Jordan;Whitney;Inc.;in;Tustin,;Calif.;These;are;the;top;10;infomercials;and;direct;response;spots
based;on;confidential;media;budgets;and;Jordan;Whitney’s;monitoring;of;national;cable;and;broadcast;markets;for;the;week ending March 25, 2011.
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