RANK LAS T MON TH PROGRAM HOST PRODUC T PRICE PRODUCER/DISTRIBU TOR
1 NR LifeLock Tom Jourden Identity protection Lead-generating Symantec
2 2 Bissell Jeni Bond Vacuum $249.75 Bissell Homecare Inc.
3 1 Nu Wave Oven Joe Fowler/Heidi Bohay Countertop oven $119.85 Nu Wave LLC
4 9 Shark IONFlex 2X Amy Motta/Mark Rosen Vacuum $299.70 SharkNinja
5 NR MyPillow Mattress Topper Tonja Waring/Mike Lindell Mattress topper Lead-generating MyPillow Inc.
6 5 Credit Secrets Larry King Book $39.95 InfoUp LLC
7 10 Meaningful Beauty Cindy Crawford Skincare system $39.95 (continuity) Guthy-Renker LLC
8 NR Power Airfryer Oven Eric Theiss/Denise Repko Airfryer $159.96 Tristar Products
9 3 Total Gym Chuck Norris/Christie Brinkley Exercise machine $14.95 (trial) Total Gym Fitness
10 8 Nu Wave Brio Laura Baker/Marc Gill Airfryer $99.99 Nu Wave LLC
RANKLASTMONTH PROGRAM PRODUCT PRICE PRODUCER/DISTRIBUTOR
1 1 Proactiv Solution Acne treatment $19.95 The Proactiv Co.
2 8 Flex Glue Rubberized glue $19.99 Swift Response
3 9 Finishing Touch Flawless Legs Hair removing device $59.98 Ideavillage Products Inc.
4 2 Bavarian Edge Knife sharpener $19.99 BulbHead
5 10 Arctic Air Portable air cooler $39.98 Ontel Products
6 NR Full Crystal Window cleaner $19.99 SAS Group
7 3 Egglettes Egg cookers $14.99 Ideavillage Products Inc.
8 5 Egg Sitter Support cushion $39.99 BulbHead
9 6 Nordic Track Freestride Trainer 3-in- 1 exercise machine Lead-generating Icon Health & Fitness
10 NR NutriSlicer Vegetable slicer $19.99 Emson Inc.
Source: The Direct Response Monitoring Report “Greensheet” published by Jordan Whitney Inc. in Tustin, Calif. These are the top 10 infomercials and direct response
spots based on confidential media budgets and Jordan Whitney’s monitoring of national cable and broadcast markets for the week ending April 27, 2018.
Copyright 2018. All rights reserved. Publisher is not responsible for errors or omissions in this chart.
For information about the “Green Sheet” Direct Response Monitoring Report and Jordan Whitney’s consulting and tape library services, contact John Kogler at Jordan
Whitney Inc. Phone: (714) 832-3353; Fax: (714) 832-4422; E-mail: email@example.com; Web site: www.jwgreensheet.com.
JORDAN WHITNEY’S PROGRAM RANKINGS
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